Practical guides and references for anyone running paid ads, whether you manage one LinkedIn account or a dozen client accounts. Start with the problem in front of you: a pipeline report to build, a campaign that’s misbehaving or a term you need explained.
Guides
Step-by-step walkthroughs, with the field names and menu paths you’ll actually click.
- How to see LinkedIn Ads pipeline in HubSpot: connect LinkedIn campaigns to HubSpot deals so you can see which ads created real pipeline.
- How to track ad pipeline in Salesforce: set up campaigns, sources and opportunity fields so paid channels get credit for the deals they start.
- How to build a paid media report for your CMO: a one-page report that shows what the ad money produced and what needs attention.
Fix a campaign problem
- Paid media troubleshooting: fixes for the 16 most common problems, grouped by pacing and budget, creative, costs, results and tracking. Each one covers the likely causes, where to look and how to tell the fix worked.
Audit your accounts
- Paid media audit checklist: what a thorough audit covers, from account structure and budgets to tracking and pipeline, with the reason behind each check.
Compare tools
- Paid media tool comparisons: side-by-side looks at audit and optimization tools, with who each one suits best and where PipeHalo isn’t the right pick.
Reference
- Paid media glossary: about 25 ad and pipeline terms in plain English, from ad fatigue to UTM parameters.
- Read-only by default: what PipeHalo reads in your ad accounts and CRM, what it changes only when you approve it, and how your data is handled.
- Integrations: the ad platforms and CRMs PipeHalo connects to today, and what’s coming next.
- Changelog: new features and integrations, newest first.
- FAQ: short answers on setup, the daily checks, plans and data.
See it on real-looking data
The live demo is a sample workspace with 13 months of LinkedIn, Google and Meta ads and HubSpot data. It shows the daily checks, the fixes and pipeline by channel without connecting anything.