Answers, without the wait.

How to connect your accounts, how your numbers are worked out, billing and your data. Can't find it here? Our support team is a message away.

Getting connected

Which accounts can I connect?

LinkedIn Ads, Google Ads and Microsoft Ads for ad spend, and HubSpot or Salesforce for pipeline. Meta Ads is in review with Meta and will be available soon.

What do I need to connect my accounts?

Sign in to each ad platform (LinkedIn Ads, Google Ads, Microsoft Ads) and your CRM (HubSpot or Salesforce) with an account that can see the ad accounts and data you want PipeHalo to read. PipeHalo asks only for read access.

How long until I see my audit?

Usually a few minutes after your accounts are connected. You can leave the page; the audit appears as soon as it's ready, and we email you a copy.

Do I have to connect a CRM?

No. Ad accounts alone get you the Action Center, your audit and the Monday Brief. Connect HubSpot or Salesforce to add pipeline by channel.

Why did I get an email to reconnect an account?

Some platforms make connections expire; LinkedIn, for example, needs to be re-approved once a year. PipeHalo emails your admins 30, 7 and 1 days before a connection expires, and right away if one breaks, so your data keeps syncing.

Using PipeHalo

What does PipeHalo check every morning?

Thirteen checks on every campaign, built on the best practices for each ad platform:

Pacing and budget: under-pacing, over-pacing, budget concentrated in one campaign. Creative: frequency fatigue, click-through rate dropping, creative due for a refresh. Costs: cost per click spiking, cost per thousand impressions spiking. Results: spend with no conversions, spend with no pipeline, low-quality leads. Tracking: conversion tracking may be broken, broken or missing UTMs.

How do I know if a fix worked?

Mark the flag done once you've made the change. PipeHalo keeps checking that campaign, and the actions log shows how the number moved after the fix.

Can I hand a flag to someone on my team?

Yes. Assign any flag to a teammate, set a reminder, or snooze it if it can wait. The Action Center shows what's assigned to you and what's done.

What is the Monday Brief?

An email every Monday with the issues that have the most money at stake, how the month is pacing against plan, and last week's results by channel. With a CRM connected, it also shows the pipeline each channel sourced.

Your numbers

Why don't my numbers match the ad platform exactly?

Reports leave out today until its results are complete, and platforms keep updating recent days for a while. If a total still looks off after a day, email us with the campaign and dates.

How is "money at stake" worked out?

Each flag puts a specific amount at risk, worked out from your own numbers: for pacing, the gap between the month-end forecast and your plan; for a tired ad, the spend running on it while it underperforms. When several flags land on the same campaign, only the largest amount counts. Some flags, like broken UTMs, affect reporting rather than spend, so they have no dollar amount.

How does PipeHalo decide which channel sourced a deal?

From the campaign tags (UTMs), campaigns and source fields in your CRM. You can see how each deal was credited on the Pipeline page, and an admin can fix any source values in Channel mapping.

Billing

How do I get my money back?

Within 30 days of starting a monthly plan, an admin can click "Get my money back" in Plan and billing. One refund per company. For yearly plans, email [email protected].

How much do extra seats cost?

$50 a month each for your first 5 extra seats, then $40 each after that. Admins add seats in Plan and billing.

Where are my invoices?

In Plan and billing, where admins can also change plans, add seats and update the card.

Your data

Can PipeHalo change anything in my accounts?

No. PipeHalo only reads your ad accounts and CRM. It never creates, edits or pauses anything.

Can the PipeHalo team see my data?

Not unless you let us. An admin can create a time-limited support code in Settings and send it to us when you'd like help with your campaigns or CRM data.

How do I disconnect or delete my data?

Disconnect any account in Connections, then follow the steps on our data deletion page. More in our privacy policy.

Still stuck?

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